BL number
O/395/19
Concerning rights in
GB1512512.3
Hearing Officer
Mr H Jones
Decision date
12 July 2019
Person(s) or Company(s) involved
Adobe Systems Incorporated
Provisions discussed
Section 1(2)(c)
Keywords
Excluded fields (refused)
Related Decisions
O/360/19

Summary

The application relates a computer system for assisting marketing professionals to leverage social media by monitoring posts for references to keywords relating to a product (or brand) and generating a comparison chart in real-time based on the comparative sentiments found in social media in respect of the product and of competing products. The hearing officer found that the invention was related a method of doing business and a program for a computer as such. The application was refused.

https://www.ipo.gov.uk/p-challenge-decision-results/p-challenge-decision-results-bl?BL_Number=O/395/19
Content Reproduced verbatim from the Website of the United Kingdom Intellectual Property Office (UKIPO) as permitted under their Terms of Use.

 
 
 
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