‘FUCKING AWESOME’ not protectable as an EU trade mark
http://ipkitten.blogspot.com/2023/04/fucking-awesome-not-protectable-as-eu.html The internationally recognised test for registerability of a trade mark is distinctiveness. The legal bases are Art. 6quinquies B. (ii) of the Paris Convention and Art. 5(1) of the Madrid Protocol for the member states of these international treaties. However, the threshold for what constitutes distinctiveness varies. While the... Continue reading